Aspectus Group launches in Edinburgh

Global brand, marketing and communications agency, Aspectus Group, has announced the opening of a new office in Edinburgh.

It will initially be based at WeWork on George St and will be led by Kirsten Scott, head of financial & professional services, UK & Europe

The firm specialises in the financial services, professional services, energy and technology sectors.

Alastair Turner, chief executive of Aspectus Group, said: “Scotland has long been an important market for Aspectus and this expansion reflects both client demand and the strength of the talent here."

Kirsten brings more than a decade’s experience of developing and delivering communications strategies for clients across the financial and professional-services sectors, from high-growth start-ups to multinational firms, advising senior leaders on reputation, growth and change.

The Edinburgh team will work closely with Aspectus’ established Aberdeen office, led by Megain Buchan, head of energy and industrials, UK & Europe.

Kirsten commented: “Edinburgh is a natural base for expanding our financial and professional-services expertise. Clients here are operating in complex, highly regulated environments and need communications that are credible, strategic and commercially focused.

"By working hand-in-hand with our colleagues in Aberdeen, London and across our global network, we can give clients the best of local insight and international expertise.”

As well as its two bases in Scotland, Aspectus Group has offices in London, the US, Dubai, China, Switzerland, Singapore and Australia.

www.aspectusgroup.com

Photography: Aspectus Group, of Kirsten Scott